Lil Durk & Gunna give a tribute to Virgil Abloh with their music video “What Happened to Virgil” Cole Bennett directed the song, which pays tribute to Abloh’s career as fashion designer and architect.
After a battle of two years with cancer, Abloh was appointed as Louis Vuitton’s artistic director for men’s fashion. He died last November.
Lil Durk & Gunna Pay Tribute To Virgil Abloh With New Music Video
With their latest music video, Lil Durk & Gunna pay homage to fashion designer Virgil Abloh. Lyrical Lemonade brought the Cole Bennett-directed video to you.
It was inspired by Off White founder and Louis Vuitton’s artistic director.
Abloh was a major player in shaping modern fashion, and his influence is undeniable.
His work with Pyrex, Off-White, Nike, Moet & Chandon, Rimowa, Mercedes-Benz, Evian, and countless other brands has made him one of the most important designers to ever hit the scene.
Abloh died in November 2013. Abloh was 41 and had battled a rare type of cancer for many years prior to his passing.
His legacy is arguably the most important in modern hip-hop, and his untimely passing has brought a lot of attention to the world of fashion.
Directed By Cole Bennett
Cole Bennett, the creator of Lyrical lemonade is a Chicago-based music production company. He’s fast becoming one of hip hop’s most sought-after directors.
With his playful animations, run-and gun production techniques, Cole Bennett has helped artists such as Juice WRLD and Lil Pump to major success.
Bennett, a Plano native, was first exposed to hip-hop music by his mother at an early age.
He was allowed to use his mother’s camera during shoots, and she encouraged Bennett to continue the practice. Lyrical Lemonade became an online blog when he was still in high school.
The videos he creates for artists like Smokepurpp, Lil Pump, Famous Dex and Ski Mask the Slump God bring rap’s post-internet generation to life with their lively aesthetic.
His videos combine a vibrant animated style and squiggly, bubbly animations that make the most difficult-hitting songs on YouTube come to life.
Written By Lil Durk & Gunna
Gunna and Lil Durk team up to pay a strong tribute to Virgil Abloh with the track “What Happened? Virgil”. The song is also from Durk’s 2022 album, 7220.
Lyrics to the song are dedicated to the late fashion designer, who is best known for his collaborations with LV and Off White.
Abloh is honored in the music video by showing spectacular fashion runways as well as cultural artifacts gifted by him to the rest of the world.
It is also a reminder to the rappers about their safety and respect while on the road. Durk and Gunna are seen in Chicago in the video. It was shot in Louis Vuitton.
The film also gives a peek into Gunna and Durk’s lives, as they have previously worked together. They have released many songs, including “No Auto Durk”, which is a fan favourite and was featured on several Chicago billboards.
Chopsquad DJ is a slick producer with a flair for incorporating dark piano melodies. His collaborations include Lil Durk and Chief Keef.
Although he isn’t as well-known as his contemporaries in the music industry, his works have won numerous accolades and awards.
Many of his songs are well-known, such as “Took Her to The O“, and “Crazy Story Pt. He is also responsible for “Took Her to the O”, “Crazy Story Pt. 3” and “All These Niggas”, by King Von.
“Wishing Well”, by Juice Wrld and “What Happened To Virgil” with Gunna are some other examples.
He’s also responsible for the most expensive beat ever, a collaboration with rap’s biggest names that cost a cool $4 million to produce.
If you don’t want to spend a lot on music, there are some other beats worth your attention.